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In one sense, today’s US congressional hearing on TikTok was a big success: It revealed, over five hours, how desperately the United States needs national data-privacy protections—and how lawmakers believe, somehow, that taking swipes at China is a suitable alternative. For some, the job on Thursday was casting the hearing’s only witness, TikTok CEO Shou […]
Potential government action against Chinese social media giant TikTok could result in backlash that damages U.S. companies, according to traders and guests on CNBC’s ” Fast Money .” TikTok CEO Shou Zi Chew testified before Congress on Thursday, taking heat from both sides of the aisle. Many members of Congress have called for TikTok to […]
TikTok has signed a new, multi-year partnership with Major League Soccer (MLS), which will see MLS share exclusive content and in-app programming, while also incorporating in-stadium activations and TikTok sponsorship of various MLS events and tournaments. As per TikTok: “As an ‘Official Partner’ of MLS, TikTok will be integrated into every MLS game throughout the […]
Co-founder and CEO of Snap Inc. Evan Spiegel attends the Viva Technology conference dedicated to innovation and startups, at the Porte de Versailles exhibition center in Paris, France June 17, 2022. Benoit Tessier | Reuters Shares in social media companies Snap and Meta jumped in after-hours trading on Wednesday after the Biden administration was reported […]
With TikTok facing a potential ban in the US, the company is already working on contingency plans, which, in a worst-case scenario, may see parent company ByteDance sell off TikTok in order to maintain its operations and revenue potential. As reported by Bloomberg: “TikTok’s leadership is discussing the possibility of separating from ByteDance, its Chinese […]
Cerebral, a telehealth startup that gained popularity during the early days of the pandemic, disclosed this week that it shared the personal data of more than 3.1 million US patients with social media companies and advertisers, including Google, Meta and TikTok. As first reported by TechCrunch (via The Verge), a recently uploaded notice on Cerebral’s […]
TikTok is looking to help marketers continue to track engagement data, despite the gradual shift away from cookie tracking, via a new partnership with Dentsu, which will provide alternative web tracking via Dentsu’s ‘Digital X’ process. The new process will enable advertisers to track user data via the TikTok Events API, which will be integrated […]
TikTok’s efforts to address US data privacy fears may have holes. A self-proclaimed whistleblower talking to The Washington Post says the social network’s plan to protect American users’ data, Project Texas, has major flaws. The former Trust and Safety team member claims the $1.5 billion initiative will still let TikTok connect to parent company ByteDance’s […]
TikTok is now looking to expand its content offerings by allowing creators to sell premium episodes of their shows directly to viewers. How it works. The new feature, which is still in the testing phase, would allow TikTok users to purchase access to exclusive episodes of their favorite series, with creators setting their own prices […]
TikTok faces further setbacks as the US House Foreign Affairs Committee grants President Joe Biden authority to prohibit the Chinese-owned app, depending on his evaluation of the situation, amidst ongoing security concerns regarding its possible links to the CCP. The US government has already declared a complete prohibition of TikTok on all government-owned gadgets, following […]
